#cultural sensitivity

4 stories

#converse #advertising #advertising misstep #aespa #american eagle #aziza #black mums #brand apologies #brand crisis #creative approval process #dei initiatives #diversity and inclusion

Egyptian Femtech Addresses Women's Health Taboos
Egypt's femtech startups tackle menstrual and reproductive health stigma with culturally sensitive apps and period products.
Allafrica · 1m
Black mums want same-race mental health care
Two-thirds of Black mums say healthcare professionals of same race help mental health discussions during pregnancy and postpartum
MadeForMums · 1m
How Converse's global ads became a cultural crisis
Two offensive images in eleven days exposed the dangers of decentralized creative approval across borders and markets.
Adweek · 1m
Why brands keep making racist ad mistakes
From Converse to H&M, major companies repeatedly greenlight ads that offend. The problem isn't ignorance, it's who gets a seat at the table.
Adweek · 1m