#restaurant chain

2 stories

#ai in marketing #boston #boston globe #brand strategy #cava #creator partnerships #experiential marketing #first-party data #friendly's #growth #ice cream #loyalty program

Friendly's chain shrinks to 87 locations
Friendly's restaurant chain, once 850 locations, now operates 87 stores across 11 states, with experts saying nostalgia could revive it.
Fox News · 1m
Cava scales without losing its soul
As the Mediterranean restaurant chain grows toward 1,000 locations, its marketing leader explains how to expand without diluting what made the brand worth growing.
Adweek · 1m