#today

3 stories

#good morning america #abc #cbs mornings #morning news ratings #nbc #nielsen ratings #television ratings #2025-2026 season #abc news #advertiser-coveted demo #cbs #cbs news

Morning News Shows Gain Viewers
Morning news shows see total viewer gains as ABC and NBC lead in ratings.
Adweek · 1m
Today ends GMA's 14-year reign as top morning show
NBC News' Today captured the 2025-2026 season's top spot in total viewers, breaking ABC's long dominance of morning television.
Adweek · 2m
Today still leads morning news despite losing viewers
NBC's Today maintains its ratings crown while ABC's GMA closes the gap after Labor Day.
Adweek · 1m