From Adweek · Matt Barker · · 1m 20s
Ads of the Week: 10 Campaigns That Caught Our Eye
KFC's chicken game show and Zendaya's action movie ad lead this week's top campaigns.
In brief
KFC's chicken game show and Zendaya's action movie ad lead this week's top campaigns. KFC launched a game show for chicken fans with a $67,000 prize and Zendaya starred in an action movie ad for On. Originally reported by Adweek.
KFC Launches Chicken Game Show
KFC's game show features 30 fans competing for a $67,000 grand prize and the title of The Ultimate Believer.
“Don't crack”
Zendaya in Action Movie Ad
Zendaya fights assailants in a brutalist backdrop for On's second collection co-created with the star.
“Zendaya in your new favorite action movie”
Megan Fox for Ro Sparks
Megan Fox stars in a campaign about erectile dysfunction with sultry poses to normalize the issue.
“Megan Fox is Ro Sparks”
Reebok's Belmont Cameli Spot
Belmont Cameli directs dancers in Reebok's 'Born Classic. Worn For Life' campaign.
“Born classic. worn for life”
Chili's Suburban Collection
Chili's releases comfort-first suburban loungewear including cheese pull themed pieces.
“The suburban collection”
Washington Post's 'Relentless' Campaign
The Washington Post highlights investigative journalism with a physical newspaper dedicated to one story.
“Relentless”
Liquid Death x Goodwipes Collab
Liquid Death and Goodwipes release sCREAM Soda wipes as a parody of skincare campaigns.
“Pamper your cheeks”
Unhinged Casting Call
Unhinged's protein and caffeine bar campaign features diverse participants in a chaotic casting call.
“The unhinged casting call”
What matters most
KFC launched a game show for chicken fans with a $67,000 prize and Zendaya starred in an action movie ad for On.
