#engagement party

2 stories

#ari shapiro #audie cornish #cnn #guy griggs #adweek #anderson cooper #audience loyalty #brandweek #brandweek 2026 #creator formats #direct-to-consumer #media brands

How news brands keep audiences loyal between big stories
CNN leaders explain why personality and personalized content matter more than reach alone.
Adweek · 1m
CNN's Engagement Party pushes culture over hard news
Audie Cornish and Ari Shapiro's podcast shows how CNN is betting on creators, culture, and casual authority to rebuild trust.
Adweek · 1m