#sponsorship
5 stories
DP World Tour Lost Millions to LIV Golf, McGinley Claims
Paul McGinley says DP World Tour lost tens of millions to LIV Golf's business model.
EssentiallySports · 1m
India Brazil Football Night Economics
Brazil’s ₹50 crore Kolkata match reveals football’s economic impact in India.
Financialexpress · 1m
World Cup viewers exposed to harmful branding
World Cup broadcasts show 93,000+ unhealthy food, alcohol and gambling brand appearances every seven seconds.
Bristol · 2m
Williams' throwback livery lands on the 25th anniversary of 9/11
A beautiful 1981 tribute car ran into a sponsor history nobody wanted to talk about this particular weekend.
Dailymail · 3m
How the U.S. Open sells exclusivity
A tennis tournament in Queens now runs at a 49% operating margin by selling the scene, not just the sport.
Fortune · 1m