From Adweek · Mark Stenberg · · 50s
LV8 Merges With Mirage, Raises High Eight Figures
Creator agency LV8 merges with sister firm Mirage, raising high eight figures in funding.
In brief
Creator agency LV8 merges with sister firm Mirage, raising high eight figures in funding. LV8 and Mirage, creator-focused agencies, merge to form a new entity raising high eight figures in equity funding from Velocity Capital Management. Originally reported by Adweek.
Agency merger announcement
Social-first agency LV8 merges with sister company Mirage Digital, raising high eight figures in equity funding.
“Both companies were running in parallel with totally separate back-ends”
New entity revenue projection
Combined firm projects high eight figures in annual revenue from creator video distribution and monetization.
Velocity Capital partnership
Velocity Capital Management becomes equal partner in new entity, with close to 50-50 ownership stake.
Creator economy trend
70 creator economy M&A transactions occurred in first half of 2026, up 23% year-over-year.
The main idea
LV8 and Mirage, creator-focused agencies, merge to form a new entity raising high eight figures in equity funding from Velocity Capital Management.
