From Digital Camera World · · 50s
Ricoh's camera sales surge despite DSLR exit
Ricoh's camera sales skyrocket after axing Pentax DSLRs, driven by GR IV series popularity.
In brief
Ricoh's camera sales skyrocket after axing Pentax DSLRs, driven by GR IV series popularity. Ricoh reported 20% sales growth in cameras for the first half of 2024, with the GR IV series driving the increase. Originally reported by Digital Camera World.
Ricoh discontinues Pentax DSLR
Ricoh discontinued the Pentax K-series DSLR to focus on a new digital SLR launch.
Camera sales surge
Ricoh reported 20% sales growth in cameras for the first half of 2024, with the GR IV series driving the increase.
GR IV series features
The GR IV series has an oversized APS-C sensor, bright lens, and a dedicated Monochrome version.
Financial report highlights
Ricoh's financial report noted higher fuel costs and memory component prices impacting the business.
Cost mitigation strategy
Ricoh plans pricing adjustments to offset rising costs from semiconductor memory and petroleum-related materials.
What matters most
Ricoh reported 20% sales growth in cameras for the first half of 2024, with the GR IV series driving the increase.
