#brand suitability

2 stories

#chatgpt #openai #ad format #ad safeguards #advertisers #ai #attribution partners #brand safety #conversion data #doubleverify #ias #integrations

OpenAI Tests Brand Safety with Ad Partners
OpenAI pilots brand suitability controls using DoubleVerify and IAS to help advertisers trust ChatGPT's ad safeguards.
Adweek · 1m
OpenAI Launches New ChatGPT Ads Format
OpenAI introduces visual ads in ChatGPT to help users explore products and services with expanded measurement tools.
OpenAI · 1m