#rebrand
4 stories

Authentic Brands Group Hires Lark-Marie Antón
Authentic Brands Group appoints Lark-Marie Antón as chief communications officer ahead of 2027 IPO.
Adweek · 1m

Halifax app stops working
Halifax banking app shuts down by 31 Oct 2026 for Lloyds rebrand.
LADbible · 1m

McAfee Rebrands with AI-Powered Safety
McAfee launches 'Safer Than Safe' rebrand to shift from antivirus focus to holistic security.
Adweek · 1m

Scope3 becomes Apostra, ditching sustainability for AI
The ad-tech company that launched to measure carbon emissions is rebranding to focus on AI agents, marking a dramatic shift in mission.
Adweek · 1m