#social media marketing

3 stories

#ai breakthrough #alexandr wang #american eagle #brand strategy #business #celebrity endorsements #controversy marketing #creative control #employee-generated content #equity partnerships #gabriella garcia #hiring

Wang's meme strategy made Meta cool again
Meta's AI chief used chaotic X posts about Muse to rebrand the company and drive growth for its breakthrough AI assistant.
Business Insider · 1m
Warp pays staff to become LinkedIn recruiters
A startup solved its hiring problem by turning employees into influencers with cash incentives.
Fortune · 1m
Sydney Sweeney's viral ad playbook
The actress doesn't just star in controversial campaigns. She engineers them, takes equity stakes, and outperforms bigger budgets.
Fortune · 2m