Clear Channel Adds TV Execs to Boost Outdoor Ads
Clear Channel hires TV executives to modernize outdoor advertising with data-driven strategies.
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Fox Expands Agentic Platform for TV Upfront
Fox launches agentic platform to streamline TV ad transactions and digital planning by 2027.
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Chicago Bulls Logo Dispute Explained
Chicago Bulls' new warm-up jacket shows Plus500 logo larger than team logo due to Nike's design choices.
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NFL Ads Drive $6.3B Revenue
NFL ads generate $6.3 billion in revenue with brands needing humor and nostalgia to stand out.
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MLB's October Urgency Campaign
MLB's 'No Time Like October' campaign creates playoff urgency with ads, gear, and partner activations.
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Jay Askinasi Leads Skydance Ad Sales Post Merger
Jay Askinasi named Skydance ad sales chief as WBD leaders exit after Paramount Skydance-WBD merger.
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Bacardí and AMC Resurrect Crypt Keeper
Bacardí and AMC bring back Crypt Keeper for FearFest 2026 after 30-year absence.
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Gronk on injuries shaping post-NFL career
Rob Gronkowski explains how injuries reshaped his life and marketing partnerships.
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Gronk Recalls Turning Down $4 Million Offer
Rob Gronkowski admits rejecting $4 million adult website offer in 2013.
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Disney+ Streams Super Bowl 61
Disney+ will stream Super Bowl 61, joining ESPN and ABC in broadcasting the game for the first time in two decades.
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Prime Video Wins Emmys Global Rights
Prime Video secures global Emmy Awards rights with TV Academy deal.
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Hallmark Partners with iSpot for Holiday Ad Measurement
Hallmark and iSpot launch outcomes-based ad measurement for holiday campaigns.
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Paramount-WBD Mergers Add Co-CEO
Paramount CEO David Ellison appoints Ynon Kreiz as co-CEO for merged company.
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2026 VMAs Boosted Viewership 51%
2026 VMAs drew 8.4 million viewers, a 51% jump from 2025.
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Adobe NHL AI Partnership Unveiled
NHL and Adobe team up to use AI for personalized fan experiences and creative tools
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Brands Spice Up 2026 VMAs
Paramount's 2026 VMAs feature 116 branded moments without overshadowing Taylor Swift's award.
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Michelob Ultra becomes official NHL beer sponsor
Anheuser-Busch brand inks multiyear deal to sponsor the league, playoffs, and 18 teams.
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Three TV measurement firms win industry recertification
Comscore, iSpot, and VideoAmp pass rigorous JIC evaluation to remain official currency for buying and selling TV ads through 2028.
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Disney+ isn't secretly adding ads to ad-free plans
A viral story about Disney+ sneaking ads into premium tiers turned out to be a misunderstanding about clarified language in user agreements.
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Disney names Adam Smith to lead streaming push
Disney promotes YouTube executive to oversee Disney+ and Hulu as the company continues major leadership overhaul.
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Fields Good brings functional cookies to market
Ashley Fields, daughter of Mrs. Fields founder, launches a cookie brand that promises health benefits without sacrificing taste.
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Big Brothers Big Sisters launches sports mentorship push
The nonprofit wants to get 500,000 young people into sports-centered mentoring by 2035.
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